ppc.land
Pinterest Europe ad growth drops to 12% after regulators hit Asian sellers
Constant currency Europe growth fell to 7% while global ad pricing rose just 1%, softening the auction for buyers. Q3 guidance of 13% to 15% extends the drag.
#MarketingTrends is an active hashtag on Bluesky. In the last 30 days, 13 people shared 73 posts with it β around 2 a day. Activity is up 20% versus the previous week, peaking on Aug 5 with 9 posts.
Tags most often used together with #MarketingTrends.
ppc.land
Pinterest Europe ad growth drops to 12% after regulators hit Asian sellers
Constant currency Europe growth fell to 7% while global ad pricing rose just 1%, softening the auction for buyers. Q3 guidance of 13% to 15% extends the drag.
ppc.land
Pinterest Europe ad growth drops to 12% after regulators hit Asian sellers
Constant currency Europe growth fell to 7% while global ad pricing rose just 1%, softening the auction for buyers. Q3 guidance of 13% to 15% extends the drag.
ppc.land
DHL finds 67% of shoppers drop carts over delivery, sellers see just 52%
Businesses sell on social at 63% while only 45% of shoppers buy there, and paid posts sway just 37%. What a 29,000-shopper study signals for 2026 ad budgets.
ppc.land
DHL finds 67% of shoppers drop carts over delivery, sellers see just 52%
Businesses sell on social at 63% while only 45% of shoppers buy there, and paid posts sway just 37%. What a 29,000-shopper study signals for 2026 ad budgets.
ppc.land
New York Times digital ad revenue gains 20.7% to $114 million in Q2
Marketer demand beat guidance again as print ads fell 11.1% to $35.2 million. Adjusted costs grew 10%. Q3 guidance points to slower mid-to-high-teens growth.
ppc.land
New York Times digital ad revenue gains 20.7% to $114 million in Q2
Marketer demand beat guidance again as print ads fell 11.1% to $35.2 million. Adjusted costs grew 10%. Q3 guidance points to slower mid-to-high-teens growth.
ppc.land
Google's share of ad spend drops from 62% to 57%, Billy Grace finds
Median paid media investment rose 17.5% while cost per click fell 10.8% across a matched cohort of European advertisers. Can cheaper clicks hold through H2?
ppc.land
Google's share of ad spend drops from 62% to 57%, Billy Grace finds
Median paid media investment rose 17.5% while cost per click fell 10.8% across a matched cohort of European advertisers. Can cheaper clicks hold through H2?
ppc.land
Metcash warns 800-screen retail media loses brand dollars to incrementality
Total Tools draws 85% of sales from professional trades, an audience brands rarely reach. Panellists say one-metric measurement caps what networks can charge.
ppc.land
Metcash warns 800-screen retail media loses brand dollars to incrementality
Total Tools draws 85% of sales from professional trades, an audience brands rarely reach. Panellists say one-metric measurement caps what networks can charge.
www.linkedin.com
The 2025 Maven Forecast: B2B Marketing Trends to Shape Your Strategy
2025 is a pivotal year for B2B marketing as it evolves dramatically, combining the resurgence of face-to-face interactions with stringent compliance demands. Here at Maven Collective Marketing, weβre ...
ppc.land
US programmatic CPMs gain 51% year over year, DataBeat finds
App inventory repriced 50.4% higher in Q2 while AMP CPMs fell 17.2%, splitting publisher yield by format. CTV rose 20.7% monthly but sits 12.3% below 2025.
ppc.land
US programmatic CPMs gain 51% year over year, DataBeat finds
App inventory repriced 50.4% higher in Q2 while AMP CPMs fell 17.2%, splitting publisher yield by format. CTV rose 20.7% monthly but sits 12.3% below 2025.
eslammsd-eg-gamers-hub.static.hf.space
Marketing Vanguard at Cannes: AI Is Becoming the Daily Job ft. Mark Kirkham of PepsiCo
EG Gamers Hub
ppc.land
Agencies turn AI tokens into a margin business as agentic spend stalls
AI token costs turn into agency margin as holdcos push principal media, while Magnite caps 2027 agentic ad spend near $700m and EU Article 50 takes effect.
ppc.land
Agencies turn AI tokens into a margin business as agentic spend stalls
AI token costs turn into agency margin as holdcos push principal media, while Magnite caps 2027 agentic ad spend near $700m and EU Article 50 takes effect.
ppc.land
New York Times digital ad revenue gains 20.7% to $114 million in Q2
Marketer demand beat guidance again as print ads fell 11.1% to $35.2 million. Adjusted costs grew 10%. Q3 guidance points to slower mid-to-high-teens growth.
ppc.land
New York Times digital ad revenue gains 20.7% to $114 million in Q2
Marketer demand beat guidance again as print ads fell 11.1% to $35.2 million. Adjusted costs grew 10%. Q3 guidance points to slower mid-to-high-teens growth.
ppc.land
Google's share of ad spend drops from 62% to 57%, Billy Grace finds
Median paid media investment rose 17.5% while cost per click fell 10.8% across a matched cohort of European advertisers. Can cheaper clicks hold through H2?
ppc.land
Google's share of ad spend drops from 62% to 57%, Billy Grace finds
Median paid media investment rose 17.5% while cost per click fell 10.8% across a matched cohort of European advertisers. Can cheaper clicks hold through H2?
ppc.land
Pinterest Europe ad growth drops to 12% after regulators hit Asian sellers
Constant currency Europe growth fell to 7% while global ad pricing rose just 1%, softening the auction for buyers. Q3 guidance of 13% to 15% extends the drag.
ppc.land
Pinterest Europe ad growth drops to 12% after regulators hit Asian sellers
Constant currency Europe growth fell to 7% while global ad pricing rose just 1%, softening the auction for buyers. Q3 guidance of 13% to 15% extends the drag.
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