the-agency-review.com
Bronze Seeks Silver
When is too young to write a memoir? David Ogilvy wrote Confessions of an Advertising Man when he was 52. Patricia Tierney wrote Ladies of the Avenue when she was 45. Mary Wells Lawrence wrote A Biβ¦
#DigitalAdvertising is an active hashtag on Bluesky. In the last 30 days, 22 people shared 110 posts with it β around 4 a day. Activity is up 53% versus the previous week, peaking on Jul 14 with 9 posts.
Tags most often used together with #DigitalAdvertising.
the-agency-review.com
Bronze Seeks Silver
When is too young to write a memoir? David Ogilvy wrote Confessions of an Advertising Man when he was 52. Patricia Tierney wrote Ladies of the Avenue when she was 45. Mary Wells Lawrence wrote A Biβ¦
ppc.land
Magnite lifts 2026 growth guidance to 13-14% as CTV gains 36%
Adjusted EBITDA margin reached 37% and DV+ returned to growth at 2% after a Q1 decline. Third-quarter guidance places CTV contribution between $98m and $100m.
ppc.land
What did the first week of August change in digital advertising?
A $2.15 billion acquisition, a brutal earnings split, fresh lawsuits and forced automation reshaped digital advertising between August 3 and August 8, 2026.
ppc.land
What did the first week of August change in digital advertising?
A $2.15 billion acquisition, a brutal earnings split, fresh lawsuits and forced automation reshaped digital advertising between August 3 and August 8, 2026.
ppc.land
Nielsen buys DoubleVerify for $2.15 billion. Who checks the checker now?
Nielsen buys DoubleVerify for $2.15 billion at $13.60 a share, taking ad verification private and folding fraud and quality checks into TV audience currency.
ppc.land
Nielsen buys DoubleVerify for $2.15 billion. Who checks the checker now?
Nielsen buys DoubleVerify for $2.15 billion at $13.60 a share, taking ad verification private and folding fraud and quality checks into TV audience currency.
ppc.land
US programmatic CPMs gain 51% year over year, DataBeat finds
App inventory repriced 50.4% higher in Q2 while AMP CPMs fell 17.2%, splitting publisher yield by format. CTV rose 20.7% monthly but sits 12.3% below 2025.
ppc.land
US programmatic CPMs gain 51% year over year, DataBeat finds
App inventory repriced 50.4% higher in Q2 while AMP CPMs fell 17.2%, splitting publisher yield by format. CTV rose 20.7% monthly but sits 12.3% below 2025.
ppc.land
Server-guided ad insertion faces legacy TV device limits, IAB Australia says
Belgian broadcaster RTBF ran the first documented deployment on 15 June 2026. BVOD is $500m of Australia's $5.4bn video market. Which model wins premium live?
ppc.land
What did the first week of August change in digital advertising?
A $2.15 billion acquisition, a brutal earnings split, fresh lawsuits and forced automation reshaped digital advertising between August 3 and August 8, 2026.
ppc.land
What did the first week of August change in digital advertising?
A $2.15 billion acquisition, a brutal earnings split, fresh lawsuits and forced automation reshaped digital advertising between August 3 and August 8, 2026.
ppc.land
Nielsen buys DoubleVerify for $2.15 billion. Who checks the checker now?
Nielsen buys DoubleVerify for $2.15 billion at $13.60 a share, taking ad verification private and folding fraud and quality checks into TV audience currency.
ppc.land
Nielsen buys DoubleVerify for $2.15 billion. Who checks the checker now?
Nielsen buys DoubleVerify for $2.15 billion at $13.60 a share, taking ad verification private and folding fraud and quality checks into TV audience currency.
ppc.land
US programmatic CPMs gain 51% year over year, DataBeat finds
App inventory repriced 50.4% higher in Q2 while AMP CPMs fell 17.2%, splitting publisher yield by format. CTV rose 20.7% monthly but sits 12.3% below 2025.
ppc.land
US programmatic CPMs gain 51% year over year, DataBeat finds
App inventory repriced 50.4% higher in Q2 while AMP CPMs fell 17.2%, splitting publisher yield by format. CTV rose 20.7% monthly but sits 12.3% below 2025.
ppc.land
Server-guided ad insertion faces legacy TV device limits, IAB Australia says
Belgian broadcaster RTBF ran the first documented deployment on 15 June 2026. BVOD is $500m of Australia's $5.4bn video market. Which model wins premium live?
ppc.land
Server-guided ad insertion faces legacy TV device limits, IAB Australia says
Belgian broadcaster RTBF ran the first documented deployment on 15 June 2026. BVOD is $500m of Australia's $5.4bn video market. Which model wins premium live?
ppc.land
Teads sues Google, citing 6.88 trillion impressions lost to rival exchanges
Complaint alleges 90% of Google Ads demand flows only through AdX, squeezing rival exchanges. Nasdaq-listed plaintiff wants treble damages and a jury trial.
ppc.land
Teads sues Google, citing 6.88 trillion impressions lost to rival exchanges
Complaint alleges 90% of Google Ads demand flows only through AdX, squeezing rival exchanges. Nasdaq-listed plaintiff wants treble damages and a jury trial.
ppc.land
Nielsen ONE Ads gains all measurable CTV inventory in Japan
Coverage reaches every measurable CTV publisher two months after Japan's YouTube-only June launch, with offline delivery first. What happens to reporting next?
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